Local SEO Tools, Software, & Citation Services - Drive More Local Business with Whitespark
Everything you need for better local SEO
Software & services that help your businesses rank better and drive more conversions from Google.
Software that helps you get the most out of local search
Local Platform
A better way to manage Google Business Profiles! Prevent unwanted updates, edit locations in bulk, and much more!
Local Ranking Grids
Monitor your local rankings across up to 225 geographical points with eye-popping reports and a simple, intuitive interface.
Local Rank Tracker
Know how your business truly ranks in local and organic search, and make data-driven decisions to improve rankings.
Local Citation Finder
A powerful tool for tracking down the best citations, and monitoring the ones you already have.
Reputation Builder
Our automated review-getting platform that helps businesses look amazing online.
👀 Check out our awesome free tools, too!
Services that save you time and get you results
SEO Services
Whitespark’s take on local search optimization services, made affordable & accessible to anyone.
Listings Service
Our world-renowned citation building & listing cleanup services – for that polished local presence.
Yext Replacement Service
Our Yext alternative that’s more effective, more affordable, and will make you way happier.
Multi-Location SEO Services
Leverage our extensive experience working with franchises and multi-location enterprises to solve your local search problems.
Our solutions are designed for small businesses, agencies, freelancers, multi-location enterprises, and anyone else doing local SEO!
Our customers
150K+ customers have used our software & services to improve their local rankings
Vince Gilkey, SVP of Marketing & Sales
Gilkey Window Company
Gilkey Window Company is an SEO Services client
Joy Hawkins, Owner/Founder
SterlingSky
SterlingSky uses Local Rank Tracker
Amy Toman, Owner
Pet Sitter SEO
Amy uses Local Platform
Greg Gifford, Chief Operating Officer
SearchLab
Greg uses Local Rank Tracker
Paul McIntyre, Owner & Physiotherapist
Broadmead Physiotherapy
Broadmead is an SEO Services client
Dan Shure, Owner/SEO Consultant
Evolving SEO
Dan uses Listings Service
Learn local SEO
Stick with us for regular SEO research, tips & other goodies
Local Insider newsletter
Get an edge over your competition with the latest local SEO research, actionable tactics and advice, and breaking news – delivered to your inbox twice a week.
2026 Local Search Ranking Factors
Your ultimate guide to local search success in 2026!
Local Search Ecosystem
Get a better understanding of how data providers, search engines, and directories exchange and access business data.
The World's Best Guide to Google Business Profile Optimization Ever, and it Isn't Even Close
Everything you need to know to optimize your Google Business Profile.
Watch fun local SEO videos
Read in-depth local SEO guides
Peruse our local SEO blog
Go PRO with our local SEO email course
Whitespark provides powerful software and expert services to help businesses and agencies drive more leads through local search.
Founded in 2005 in Edmonton, Alberta, Canada, we initially offered web design and SEO services to local businesses. While we still work closely with many clients locally, we have successfully grown over the past 20 years to support over 100,000 enterprises, agencies, and small businesses globally with our cutting-edge software and services.